Novotel Phuket City Phokeethra is a 5-star urban hotel in the heart of Phuket Town, offering 180 stylish rooms and suites alongside an indoor swimming pool and SHA Extra Plus certification. Set in the historic centre of the island's main city, the property gives travellers a comfortable base for exploring Phuket beyond the beach resorts, with Old Phuket Town's heritage shophouses, local markets and shopping areas just a short walk from the lobby. Each air-conditioned room comes equipped with a flat-screen satellite TV, minibar, safety deposit box and electric kettle, complemented by a spacious en-suite bathroom stocked with complimentary toiletries. Guests looking to stay active can use the on-site fitness room, while the lobby lounge and elevated sky lounge — the latter offering panoramic views over Phuket Town — provide relaxed settings for a coffee, cocktail or quiet conversation. The all-day dining restaurant serves a varied menu in both buffet and à la carte formats, suitable for breakfast through dinner. Sustainability-minded travellers will appreciate the hotel's bike rentals and complimentary access to the city's smart bus service, both eco-friendly options for navigating the district. Rassada Pier — the main departure point for ferries to Phi Phi Islands and other Andaman Sea destinations — sits just 3 km away, making island-hopping day trips straightforward. Popular beaches are around a 45-minute drive, while Phuket International Airport is roughly one hour by road. The hotel suits business travellers, urban explorers and families seeking a city-centre location with easy access to both cultural Phuket and its coastline. With its indoor pool, climate-controlled comfort and central position, Novotel Phuket City Phokeethra balances modern hospitality with proximity to one of southern Thailand's most atmospheric historic districts. Plan a stay that pairs heritage walks with island adventures.